Cover Reveal & the Reality of Indie Publishing: Why Your Support Matters

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It’s been a long, uphill battle these past few weeks. What should have been a routine appendicitis issue turned into something much worse—a punctured appendix, a severe infection, and sepsis that spread to my colon. The doctors were worried about complications like a colostomy bag, and for a while, even keeping liquids down was a challenge. The pain was excruciating, and recovery has been slow.

But despite everything, I kept moving forward. Because as a small press author, the work doesn’t stop—even when you’re sick.

The Cover Reveal: Rebranding the Serpent Series

One of the few things that kept me going through the worst of it was working with my publisher to refine my book covers. We wanted a more cohesive brand for The Serpent’s Bridge, The Serpent Woman, and now, Twilight of the Serpent. I’m beyond excited about how they turned out, and I can’t wait to share them with you.

It’s a huge milestone, but one that also reminds me of the constant hustle required in indie publishing.

The Reality of Small Press & Indie Authors

If you’re a small press or indie author, you know the grind. Unlike authors with traditional publishing houses, we don’t have massive marketing teams, built-in PR support, or access to an extensive network of pre-release reviewers.

Many traditionally published books are sent to curated lists of reviewers, guaranteeing buzz before launch. Meanwhile, small press and indie authors often have to personally request reviews, pitch to influencers, and run our own advertising—all while writing the next book. Every review, every sale, every share requires effort.

I’ve done everything from paid and organic ads to outreach campaigns, and it’s still an uphill battle. That’s why reader support is so crucial.

How You Can Make a Huge Difference

Supporting an indie author isn’t just about buying a book (though that’s amazing and deeply appreciated). Here’s how you can help, even if you’re on a budget:
    •    Leave a review. Even a short review on Amazon or Goodreads can make a huge difference in visibility.
    •    Request the book at your local library. Many libraries will order books if patrons request them.
    •    Share on social media. A simple post or shoutout helps spread the word.
    •    Tell a friend. Personal recommendations are still the most powerful form of book marketing.

For those of us in the indie and small press world, every little bit of support matters more than you know.

Thank You for Being Here

Despite being sick, I’m still pushing forward, still working toward my goals, and still writing stories that I hope will resonate. The Serpent Series is evolving, and I’m thrilled for this next chapter.

If you’re a fellow indie author, I see you. I know the struggle, and I know the determination it takes. If you’re a reader, thank you for every bit of support. It means the world.

Now, let’s get to that cover reveal of books 1-3, in order…

The Serpent's Bridge, Book 1 in The Serpent Series by SZ Estavillo
The Serpent Woman, Book 2 in The Serpent Series by SZ Estavillo
Twilight of the Serpent, Book 3 in The Serpent Series by SZ Estavillo

ORDER NOW

8 thoughts on “Cover Reveal & the Reality of Indie Publishing: Why Your Support Matters

    stephaniechongmin said:
    March 10, 2025 at 2:54 PM

    Wowzers! LOVE LOVE LOVE the new covers!

    Liked by 1 person

    macabeliam said:
    March 10, 2025 at 2:57 PM

    Gorgeous covers – definitely makes me want to read and pick up the books.

    Liked by 1 person

    Chris said:
    March 10, 2025 at 2:59 PM

    Be proud of yourself for juggling so much and still managing to focus on your passions and career. I really like the new covers and great cover reveal for book 3!

    Liked by 1 person

      S.Z. Estavillo responded:
      March 10, 2025 at 3:03 PM

      Thank you so much. I’m glad I still have bandwidth to focus back on writing, editing, and also my day job.

      Liked by 1 person

    Wynne Leon said:
    March 10, 2025 at 3:16 PM

    Wishing you a speedy recovery! Congratulations on the book cover!

    Like

    thomasstigwikman said:
    March 10, 2025 at 3:31 PM

    Wow those are amazing looking covers

    Liked by 3 people

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