Technology

Why I Deactivated My Facebook Account

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I disconnected my Facebook profile and I can’t tell you how liberating it feels. The thought of waking up and living each day in the present, savoring each moment, as opposed to living through the social media lens, is invigorating. Read the rest of this entry »

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Social Media Obsession: Do You Have A Life?

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facebook, more like bragbook
Created by Sonyo Estavillo

Once upon a time, I thoroughly enjoyed updating my whereabouts 24/7, especially on Facebook. Guilty like many of the other 1.39 billion users around the globe, I would post sexy pictures of the most scrumptious meals and boast as to where I was dining, or shopping or whatever that day. And if not updates of provocative, mouth-watering and expensive meals there were the pictures from Disneyland, the weekend getaways, the latest DLSR camera purchase, or simply a note with a picture of my washed Prius just to demonstrate how nice and shiny it is. Oh…and let’s not forget doggy and kitty pictures. They are by far the best especially when wanting to garner extra attention.

It’s true, we’ve all been guilty of bragging, boasting, gloating, exulting, and showing off via social networking accounts. Caught red-handed and equally red-faced, I refrained from the boastful social media braggadocio for the first month and a half of this year. But recently I backslid and allowed a fitbit sticker I won to be posted on my timeline. I proudly gloated that I walked 20,000 steps in a day exactly 12 days ago, not that I was counting. (Well, yeah, I was.) And although it garnered only two “likes,” I was pleased with myself and patted myself on the back while enjoying a couple of “atta-girls” from FB friends. Sigh. But there are so many friends and family members who are rather talented at soliciting enough likes to graduate them to a level of importance that supersedes us dull, unpopular FB folk. Read the rest of this entry »

No, I’m Not Upgrading My Cell Phone

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I am sure there are those of you out there who can’t wait to upgrade your gadget, but when it comes to technology cell phones tend to be the easiest, most popular (and sometimes cheapest) item to upgrade. If you’re with one of the major carriers you’re likely due for an upgrade every two years. And although your PC gets outdated just as quickly as any smart phone or tablet, it’s not so easy to replace this larger item every six months to a year. Plus, smartphones and tablets are gaining ground as the primary “computer.”

But, ultimately, what does it matter if you get a new cell phone, especially if your current one works perfectly fine? Often it’s a matter of keeping up with the Jones’, as there are many cheaper smartphones now available, and many users don’t even come close to needing the features of the more expensive varieties. Read the rest of this entry »

Is the Adobe Creative Cloud Worth It?

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Adobe-Creative-Cloud-iconThose of us who were used to buying software licenses off the shelf were a little thrown off by Adobe’s announcement on May 6, 2013 that the company would no longer release new versions of Creative Suite, at least not in the manner we had grown accustomed to.

No longer could users of Photoshop, Premier or Illustrator purchase software updates, install a DVD and run an executable to load the latest updates. Adobe was taking its suite into the cloud, where the company could more easily make updates across platforms and ostensibly save millions of dollars not only on support but product packaging.

But it was Amazon.com in 2006 that truly popularized the term “the cloud” when it released its Elastic Compute Cloud to allow scalable deployment of applications via a Web service. Read the rest of this entry »

Social Media Sites: The Good and the Unfriendly

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If you’re not on social networking sites these days, you’re living in the 20th century or more or less. It might as well be the Stone Age if your profession relies on any form of content marketing. The sun is setting on the day of simply buying print newspapers ads or high-priced radio or television spots. Why pay tens if not pay hundreds of thousands of dollars when you can virally market yourself for next to nothing? It’s really a no-brainer. Save money or spend money. Spend money and get some views or virally market yourself and potentially get thousands upon thousands of eyeballs on your content. No one says, “I can’t wait to waste money on ineffective, expensive advertisement.” Read the rest of this entry »